Everything’s coming up roses, and just about every other flower imaginable.
Adam Brand of M&S Schmalberg sat down with ET to reveal why stars like Gigi Hadid , Beyoncé , Jenna Ortega , Sarah Jessica Parker , Anne Hathaway , Olivia Rodrigo , Gwen Stefani , and Emily Ratajkowski have all turned to the company’s custom fabric flowers to complete their outfits.
The artisan, whose family has run the iconic New York City business for generations, has spent decades preserving a craft that’s been flourishing for over 100 years.
From runway shows and red carpets to television appearances and everyday style, M&S Schmalberg’s blooms have become the…
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