Looking for stars’ favorite workout wear? Say hello to Alo.

The athleisure brand’s a must-have for off-duty models and A-list actresses alike, but you needn’t be famous to score its bestsellers for 30% off during Black Friday.

Plus, thanks to free shipping and an extended return window through January 10, it’s the perfect time to pick up some holiday gifts (or treat yourself).

Below, shop everything we’re eyeing from the rare sale — and don’t miss our guide to the other best Black Friday fashion deals happening across the internet, too.

Get cozy in style this winter with Alo’s cable-knit matching sets.


Alo’s smoothing Airlift leggings have earned a long list of A-list fans, from Hailey Bieber to Kendall Jenner to Martha Stewart.


Gisele Bündchen’s got a soft spot for these lounge-ready leggings, which she owns in at least two colors.


This cozy Kendall Jenner-worn jacket is back in stock just in time for colder temperatures.


Intrigued by stars’ workout wardrobes? Kendall Jenner, Olivia Wilde and Ashley Benson are all partial to this bestselling bra, sold in a whopping 13 colors.


This new take on Alo’s celeb-approved Foxy Jacket is even warmer, and comes in wear-with-anything shades of brown, white and black.


Not all of Alo’s offerings are designed solely for the gym. This crewneck does double duty as a workout layer and loungewear, too.


Whether paired with jeans or a tennis skirt, this sleek style puts an elevated spin on standard sweats.


Katie Holmes, Blake Lively, Jennifer Lopez and Alix Earle all own these ultra-comfy sweatpants.


While Alo keeps plenty of classics around, it also redefines its offerings each season with fresh drops like this new contrast-stitched sports bra.


Stars like Kylie Jenner go wild for this ruched bra that’s a longtime bestseller.


The Kylie Cosmetics founder’s closet also includes these leggings with sweetheart shaping in the back, which she sported in an Instagram post earlier this year.


Stay warm without sacrificing style in Alo’s cable-knit pants this winter.


Looking for a stellar stocking stuffer? These bestselling Alo socks make the perfect outfit-completing present.



Black Friday FAQs for savvy shoppers

When is Thanksgiving 2024?

Turkey Day this year falls on Thursday, November 28, 2024. Get ready to feast to fuel your shopping marathon!

When is Black Friday 2024?

The biggest sales of the year kick off on Friday, November 29, 2024. Shoppers have just 26 days between Thanksgiving and Christmas for a shortened holiday shopping period — so plan wisely.

Are early Black Friday deals actually worth it?

We only highlight deals we think are worth it. Particularly for hot items that are at high sell-out risk, we recommend shopping early and taking advantage of pre-Thanksgiving discounts on big-ticket gifts like the cult favorite Dyson Airwrap, Kim Kardashian’s Beats, celeb-loved Ugg boots and more.

Can I shop Black Friday sales online?

Most stores and retailers now offer both in-store and online Black Friday sales, with matching discounts for those that want to shop IRL or virtually.

Why is it called “Black Friday”?

Despite being a great day for the economy, Black Friday still symbolizes the dark side of American consumerism, drawing memories of violent crowds competing for limited merchandise. However, with the advent of internet shopping, retailers and e-tailers continue to see record-breaking sales without the morbid mob mentality kicking off the holiday shopping season.

When is Cyber Monday 2024?

Monday, December 2, 2024 will be all about online shopping at retailers across the internet drop prices for Cyber Monday.

Which is better: Black Friday or Cyber Monday?

It depends! Some, though not all, retailers approach Black Friday and Cyber Monday differently, offering discounts on varying brands and products over the post-Thanksgiving weekend. Some stores use Cyber Monday as an opportunity to drop further discounts on on-sale items.

But beware: if you wait for Cyber Monday to make your purchases, you do risk the chance of products selling out.

Where can I find the best deals?

Right here, at Page Six! If you’re in the market for celebrity-worthy styles on a budget, luxury beauty and skincare for less, or gifts so good you’ll want to keep them for yourself, check out our expert-curated Black Friday and Cyber Monday deals for the best of the best.



Why Trust Page Six Style Shopping

This article was written by Hannah Southwick, Commerce Writer/Reporter for Page Six Style. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.


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